Newsletter #25

Solo CRM Success: One Person, Big Impact

In partnership with

Hey CRM enthusiast!

In todayā€™s issue:

  • how to master CRM being on your own

  • Valentine's Day Email Inspiration

  • WhatsApp Marketing - reasons to start

  • And moreā€¦

šŸ”„ Meetup tickets are going fast - get yours now!

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  • Valentine's Day Email Inspiration [Email Love]

  • Are marketers trusting AI too much? How to avoid the strategic pitfall [Martech]

  • Charles acquires Spectrm - adding conversational marketing capabilities via Facebook Messenger and Instagram Direct [Charles]

More insights in the news feed.

In Case You Missed It
  • ChatGPT - The Future of CRM: Turning Emails into Conversations with ChatGPT [INSIDE CRM]

  • Podcast Episode #7 Moritz Kƶllinger | Revenue-First Marketing | CRM Implementation Strategy | Startup Efficiency Framework [INSIDE CRM]

  • WhatsApp Marketing - reasons to start [LinkedIn]

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ARTICLE
#Solo CRM Success: How to Prioritise and Scale as a Team of One

Taking on the challenge of managing CRM as a solo operator might seem daunting, but Pınar Şatvan, CRM Lead at Juit, turned it into a thriving success. Speaking at the Meetup, she shared actionable insights that any CRM manager can apply.

šŸ’” Key Highlights:

  • Tool Selection Matters: Using an ill-suited CRM tool is like running a marathon in flip-flops. Pınar transitioned from MailChimp to Braze, gaining time-saving automation and scalability.

  • Automation as a Game-Changer: By mapping customer lifecycles and creating workflows, she optimised engagement while saving effort.

  • Prioritisation with the PIE Framework: Evaluate tasks based on Potential, Importance, and Ease to stay focused and productive.

  • Continuous Learning & Collaboration: Staying updated with industry trends and building strong relationships keeps strategies fresh and impactful.

If you're a solo CRM manager or part of a small team, Pınarā€™s story is a testament to the power of smart prioritisation, the right tools, and automation.

Ready to dive deeper? Donā€™t miss her tips and techniques that can transform your CRM approach.

MEETUP
Donā€™t Miss These Inspiring Presentations

Lineup is final and agenda set. On 30.01.2025, we will cover the topics from abandoned basket to drop-off behaviours, retention delivered in minutes and record the next podcast episode. Check out the details and get your ticket.
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Thanks for reading! Glad to have you with us!

Cheers,

Jessica

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